Do you feel like your small business is not getting the chance to advertise and promote online? You may not be the only one. When searching on Google, big companies take the top spot in the search results. So is it even beneficial to try and advertise online? Yes! Banner advertising has changed in the world today. This is because of a process called real-time bidding (RTB), which is a technology that shows the targeting and granularity of a search advertising over to display. It is now possible for a business to run banner campaigns that are highly targeted for a demographic while also being cost effective. Retargeting your technology and using a small piece of code to your website is all it takes. Data will then be collected, stored, and used to power highly-targeted banner ad campaigns aimed for the visitors. This will give your business a second chance, maybe even a third, fourth, or fifth chance! Real-time bidding gives you opportunities to only pay for advertisement views, which costs fractions of a cent.
The Business Doctor, LLC can aid your business in the right direction with creating advertisements to help promote your company. Contact us today to schedule an appointment!
878 West Market St.
Akron, Ohio 44303